Creative Careers

Creative Careers

In 2024, HEY Creative led Hull & East Yorkshire’s first ever involvement in the national campaign, Discover! Creative Careers.

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We partnered with Generation Hull and East Riding Cultural Education Partnership to deliver 11 Creative Careers showcase events in schools and colleges across the region, and cascade creative careers resources to education and careers professionals, local authority partners and the VCSE sector.

Our social media and press campaign saw Hull & East Yorkshire business leaders champion the impact arts, culture and heritage skills have on the workforce and region. We reached over 6,750 people on social media, and received press coverage in outlets including BBC News and Hull What’s On. 

By supporting Hull & East Yorkshire's young people to explore creative careers, we're not only nurturing our future generation of artists - but equipping the business leaders of tomorrow with the skills to innovate, navigate challenges and embrace change. Beckie Hart, CBI Yorkshire & the Humber and Chair of Hull Truck Theatre

Information and resources were cascaded by Hull & East Yorkshire Creative Chater signatories and the arts, culture and heritage sector, who also got involved making videos and sharing their own activities.

The national campaign grew into a month-long initiative in 2025, which HEY Creative again championed to businesses, education and youth settings and the cultural sector.

We were the first Cultural Compact to get involved in Discover! Creative Careers, and were unique in our convening role – so much so that they published a case study on our 2024 activities, which you can read here.

The national campaign grew into a month-long initiative in 2025, which HEY Creative again championed to businesses, education and youth settings and the cultural sector. As we move into 2026, we’re exploring opportunities to work in partnership to support the delivery of future Discover! Creative Careers campaign.